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社媒内容研究助手

面向内容运营、品牌调研和创作者的社媒内容研究助手。适用于小红书、抖音内容研究、选题策划、竞品观察、趋势判断、评论洞察和创作者资料整理,来自 SocialDataX 社媒数据助手。
面向内容运营、品牌调研和创作者的社媒内容研究助手。适用于小红书、抖音、快手、微博内容研究、选题策划、竞品观察、趋势判断、评论洞察和创作者资料整理,来自 SocialDataX 社媒数据助手。
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概述

社媒内容研究助手

Use this skill when the user wants a SocialDataX entry point for Xiaohongshu / XHS / RedNote(小红书), Douyin(抖音), Kuaishou(快手), and Weibo(微博) content research, topic planning, competitor observation, trend review, comment insight, creator profile review, or research material organization.

快速开始

  • 先给出当前 skill 支持的输入:关键词或选题方向、要观察的平台热榜、内容链接或内容 ID、一级评论 ID、账号主页、账号分享文本或平台账号 ID、微博帖子链接、分享文本或帖子 ID。
  • 如果你只想先看样本,先取 1 页;要继续扩大,再按参数说明使用分页或 --max-items
  • 你通常会得到:榜单排名和热度信号、相关标题、作者或账号、链接或内容 ID、单条内容正文、作者、发布时间和互动指标、评论文本、回复线索和用户反馈主题、账号资料、认证、粉丝或互动信号、近期内容列表、发布时间和互动信号、点赞或转发记录,以及可继续追问的角度。

示例结果

  • 示例展示格式,不代表固定字段:热榜=排名/话题/热度信号、内容样本=标题/作者/链接或 ID、详情=正文/作者/发布时间/互动指标、评论=内容/用户/时间/回复线索、账号=昵称/ID/简介/粉丝信号、账号内容=标题/发布时间/互动信号、互动记录=用户/时间/动作;判断=相关原因和下一步。

异常处理

  • 网络或 API 异常:保留错误信息,检查 SOCIALDATAX_API_KEY、参数和链接格式后原样重试一次。
  • 分页中断:保留已取得的结果;重试仍失败:说明当前调用不可用,给出可替代输入方式。

常见问题

  • 没结果:放宽关键词、减少限定,或换成更贴近用户表达的词。
  • 结果太多:补场景、人群、品牌、时间范围或账号名。
  • 调用失败:先确认 SOCIALDATAX_API_KEY 已配置,再重试。
  • 担心账号安全:这是只读能力,不登录、不发帖、不点赞、不评论。
  • 想继续分析:把最相关的 1-3 条结果发回来,继续缩小范围。

Current platform support:

  • Xiaohongshu / XHS / RedNote search hot list through xhs_get_search_hot_list.
  • Douyin / 抖音 hot-search through douyin_get_hot_search_list.
  • Weibo / 微博 hot-search through weibo_get_hot_search_list.
  • Xiaohongshu / XHS / RedNote notes through xhs_search_notes.
  • Douyin / 抖音 works, including video and image/text posts, through douyin_search_videos.
  • Kuaishou / 快手 works and short videos through kuaishou_search_videos.
  • Weibo / 微博 posts through weibo_search_posts.
  • Xiaohongshu / XHS / RedNote notes through the xhs_get_note_detail_by_* tools.
  • Douyin / 抖音 works, including video and image/text posts, through the douyin_get_video_detail_by_* tools.
  • Kuaishou / 快手 works through the kuaishou_get_video_detail_by_* tools.
  • Weibo / 微博 posts through the weibo_get_post_detail_by_* tools.
  • Xiaohongshu / XHS / RedNote notes through the xhs_get_note_comments_by_* and xhs_get_note_sub_comments_by_comment_id tools.
  • Douyin / 抖音 works, including video and image/text posts, through the douyin_get_video_comments_by_* and douyin_get_video_comment_replies_by_comment_id tools.
  • Kuaishou / 快手 works through the kuaishou_get_video_comments_by_* and kuaishou_get_video_comment_replies_by_comment_id tools.
  • Weibo / 微博 posts through the weibo_get_post_comments_by_* and weibo_get_post_comment_replies_by_comment_id tools.
  • Xiaohongshu / XHS / RedNote creators through the xhs_get_user_info_by_* tools.
  • Douyin / 抖音 creators through the douyin_get_user_info_by_* tools.
  • Kuaishou / 快手 creators through the kuaishou_get_user_info_by_* tools.
  • Kuaishou / 快手 creator discovery through kuaishou_search_users before profile lookup when only an account keyword or niche is known.
  • Weibo / 微博 creators through the weibo_get_user_info_by_* tools.
  • Xiaohongshu / XHS / RedNote creator notes through the xhs_get_user_posted_notes_by_* tools.
  • Douyin / 抖音 creator works, including video and image/text posts, through the douyin_get_user_posted_videos_by_* tools.
  • Douyin / 抖音 creator short-drama series through the douyin_get_user_series_by_* tools.
  • Kuaishou / 快手 creator works through the kuaishou_get_user_posted_videos_by_* tools.
  • Weibo / 微博 creator posts through the weibo_get_user_posts_by_* tools.

API Key

Use SOCIALDATAX_API_KEY for SocialDataX requests. The only official website for requesting or managing API access is . If a user asks where to get a key, provide only this URL; do not infer alternate domains.

获取或管理 API Key:访问 ,按官网的 API Key 申请/管理入口操作。环境变量名固定使用 SOCIALDATAX_API_KEY;不要引导用户使用其他域名。

Preferred Direct CLI

Prefer the direct CLI when the agent can run shell commands. It does not require MCP server configuration:

npx -y socialdatax-skills@latest xhs hot-search --pretty
npx -y socialdatax-skills@latest xhs search --keyword "<keyword>" --pretty
npx -y socialdatax-skills@latest xhs detail --note-id "<note_id>" --pretty
npx -y socialdatax-skills@latest xhs comments --note-id "<note_id>" --pretty
npx -y socialdatax-skills@latest xhs user-info --user-id "<user_id>" --pretty
npx -y socialdatax-skills@latest xhs user-posts --user-id "<user_id>" --pretty
npx -y socialdatax-skills@latest douyin hot-search --pretty
npx -y socialdatax-skills@latest douyin search --keyword "<keyword>" --pretty
npx -y socialdatax-skills@latest douyin detail --aweme-id "<aweme_id>" --pretty
npx -y socialdatax-skills@latest douyin comments --aweme-id "<aweme_id>" --pretty
npx -y socialdatax-skills@latest douyin user-info --sec-user-id "<sec_user_id>" --pretty
npx -y socialdatax-skills@latest douyin user-posts --sec-user-id "<sec_user_id>" --pretty
npx -y socialdatax-skills@latest kuaishou search --keyword "<keyword>" --pretty
npx -y socialdatax-skills@latest kuaishou user-search --keyword "<creator_keyword>" --pretty
npx -y socialdatax-skills@latest kuaishou detail --photo-id "<photo_id>" --pretty
npx -y socialdatax-skills@latest kuaishou comments --photo-id "<photo_id>" --pretty
npx -y socialdatax-skills@latest kuaishou user-info --user-id "<user_id>" --pretty
npx -y socialdatax-skills@latest kuaishou user-posts --user-id "<user_id>" --pretty
npx -y socialdatax-skills@latest weibo hot-search --pretty
npx -y socialdatax-skills@latest weibo search --keyword "<keyword>" --pretty
npx -y socialdatax-skills@latest weibo detail --post-id "<post_id>" --pretty
npx -y socialdatax-skills@latest weibo comments --post-id "<post_id>" --pretty
npx -y socialdatax-skills@latest weibo user-info --user-id "<user_id>" --pretty
npx -y socialdatax-skills@latest weibo user-posts --user-id "<user_id>" --pretty

Additional direct CLI entrypoints:

npx -y socialdatax-skills@latest xhs detail --url "<note_url_or_share_text>" --pretty
npx -y socialdatax-skills@latest xhs comments --url "<note_url_or_share_text>" --pretty
npx -y socialdatax-skills@latest xhs user-info --profile-url "<profile_url_or_share_text>" --pretty
npx -y socialdatax-skills@latest xhs user-posts --profile-url "<profile_url_or_share_text>" --pretty
npx -y socialdatax-skills@latest douyin detail --url "<douyin_content_url_or_share_text>" --pretty
npx -y socialdatax-skills@latest douyin comments --url "<douyin_content_url_or_share_text>" --pretty
npx -y socialdatax-skills@latest douyin user-info --profile-url "<profile_url_or_share_text>" --pretty
npx -y socialdatax-skills@latest douyin user-posts --profile-url "<profile_url_or_share_text>" --pretty
npx -y socialdatax-skills@latest douyin user-series --sec-user-id "<sec_user_id>" --pretty
npx -y socialdatax-skills@latest douyin user-series --profile-url "<profile_url_or_share_text>" --pretty
npx -y socialdatax-skills@latest xhs sub-comments --note-id "<note_id>" --comment-id "<comment_id>" --pretty
npx -y socialdatax-skills@latest douyin replies --aweme-id "<aweme_id>" --comment-id "<comment_id>" --pretty
npx -y socialdatax-skills@latest kuaishou detail --url "<kuaishou_content_url_or_share_text>" --pretty
npx -y socialdatax-skills@latest kuaishou comments --url "<kuaishou_content_url_or_share_text>" --pretty
npx -y socialdatax-skills@latest kuaishou user-info --profile-url "<profile_url_or_share_text>" --pretty
npx -y socialdatax-skills@latest kuaishou user-posts --profile-url "<profile_url_or_share_text>" --pretty
npx -y socialdatax-skills@latest kuaishou replies --photo-id "<photo_id>" --comment-id "<comment_id>" --pretty
npx -y socialdatax-skills@latest weibo detail --post-url "<weibo_post_url_or_share_text>" --pretty
npx -y socialdatax-skills@latest weibo comments --post-url "<weibo_post_url_or_share_text>" --pretty
npx -y socialdatax-skills@latest weibo likers --post-id "<post_id>" --pretty
npx -y socialdatax-skills@latest weibo likers --post-url "<weibo_post_url_or_share_text>" --pretty
npx -y socialdatax-skills@latest weibo reposts --post-id "<post_id>" --pretty
npx -y socialdatax-skills@latest weibo reposts --post-url "<weibo_post_url_or_share_text>" --pretty
npx -y socialdatax-skills@latest weibo user-info --profile-url "<profile_url_or_share_text>" --pretty
npx -y socialdatax-skills@latest weibo user-posts --profile-url "<profile_url_or_share_text>" --pretty
npx -y socialdatax-skills@latest weibo replies --post-id "<post_id>" --comment-id "<comment_id>" --pretty

For hot topics, content URLs, profile URLs, comment review, Weibo liker/repost review, creator facts, creator content lists, or short-drama series, call the matching socialdatax-skills platform subcommand instead of forcing every request through keyword research.

Required arguments:

  • Use xhs hot-search without keyword when the user asks for current Xiaohongshu / XHS / RedNote hot topics or 小红书搜索热榜.
  • Use douyin hot-search without keyword when the user asks for current Douyin hot topics.
  • Use xhs search --keyword , douyin search --keyword , kuaishou search --keyword , or weibo search --keyword for keyword research.
  • Use kuaishou user-search --keyword when the user wants to discover Kuaishou creator or account candidates by name, keyword, or niche before profile lookup.
  • For detail, comments, replies, creator profile, creator posts, and creator series commands, use the ID argument shown in the CLI example or the matching URL/profile-url entrypoint, not both.

Optional arguments:

  • Search continuation uses --page-token when a returned next_page_token is available. Omit page_token on the first token-paginated search request, and continue only with the complete returned next_page_token from the same chain.
  • --page-token : use for XHS/Douyin/Kuaishou/Weibo search continuation, Kuaishou creator search continuation, and token-paginated comments, replies, creator posts, creator notes, creator videos, and creator series. Keep the original topic, content item, creator-search keyword, or creator target stable. Do not modify, truncate, redact, mask, omit, normalize, rebuild, generate, or replace the middle with ellipses.
  • Kuaishou user-search supports --pages and --max-items for bounded creator candidate discovery; it does not support --since-days.
  • --sort-type, --note-type, --publish-time-range, --duration-range, and --content-type: apply only to XHS and Douyin keyword research commands when the user asks for filtering; Kuaishou and Weibo search currently use --keyword and optional --page-token.
  • --comment-id: required for reply/sub-comment commands together with the content ID.
  • --pretty: output formatting only.

Choose The Platform

  • Use XHS commands for Xiaohongshu / XHS / RedNote / 小红书 search hot list, notes, comments, creators, and creator note lists.
  • Use Douyin commands for Douyin / 抖音 works, comments, creators, hot topics, creator works, and creator short-drama series.
  • Use Kuaishou commands for Kuaishou / 快手 short videos, keyword research, comments, creators, and creator works.
  • Use Weibo commands for Weibo / 微博 posts, comments, creators, creator posts, and hot topics.
  • If the user asks for both platforms, keep findings separated by platform before comparing patterns.

Choose The Narrowest Entry

Use the most specific direct CLI command for the user's task instead of forcing every request through keyword research. The command prints JSON with platform, tool, arguments, and data.

Safety Boundary

This skill is read-only. It does not read local browser data, does not save API keys, and does not perform login, posting, liking, commenting, or account changes.

MCP Tools

MCP tools matching the direct CLI commands above:

  • XHS: xhs_get_search_hot_list, xhs_search_notes, xhs_get_note_detail_by_note_id, xhs_get_note_comments_by_note_id, xhs_get_user_info_by_user_id, xhs_get_user_posted_notes_by_user_id, xhs_get_note_detail_by_note_url, xhs_get_note_comments_by_note_url, xhs_get_user_info_by_profile_url, xhs_get_user_posted_notes_by_profile_url, xhs_get_note_sub_comments_by_comment_id
  • DOUYIN: douyin_get_hot_search_list, douyin_search_videos, douyin_get_video_detail_by_aweme_id, douyin_get_video_comments_by_aweme_id, douyin_get_user_info_by_sec_user_id, douyin_get_user_posted_videos_by_sec_user_id, douyin_get_video_detail_by_url, douyin_get_video_comments_by_url, douyin_get_user_info_by_profile_url, douyin_get_user_posted_videos_by_profile_url, douyin_get_user_series_by_sec_user_id, douyin_get_user_series_by_profile_url, douyin_get_video_comment_replies_by_comment_id
  • KUAISHOU: kuaishou_search_videos, kuaishou_search_users, kuaishou_get_video_detail_by_photo_id, kuaishou_get_video_comments_by_photo_id, kuaishou_get_user_info_by_user_id, kuaishou_get_user_posted_videos_by_user_id, kuaishou_get_video_detail_by_url, kuaishou_get_video_comments_by_url, kuaishou_get_user_info_by_profile_url, kuaishou_get_user_posted_videos_by_profile_url, kuaishou_get_video_comment_replies_by_comment_id
  • WEIBO: weibo_get_hot_search_list, weibo_search_posts, weibo_get_post_detail_by_post_id, weibo_get_post_comments_by_post_id, weibo_get_user_info_by_user_id, weibo_get_user_posts_by_user_id, weibo_get_post_detail_by_post_url, weibo_get_post_comments_by_post_url, weibo_get_post_liker_list_by_post_id, weibo_get_post_liker_list_by_post_url, weibo_get_post_repost_list_by_post_id, weibo_get_post_repost_list_by_post_url, weibo_get_user_info_by_profile_url, weibo_get_user_posts_by_profile_url, weibo_get_post_comment_replies_by_comment_id

Use the automatically listed MCP tools above as the source of truth for tool names. Pick the narrowest tool for the user's platform and task.

For search pagination, omit page_token on the first request and pass only the complete returned next_page_token when continuing the same chain. Use page_token for all new search continuation calls.

输出建议

优先输出可直接复盘的结果:榜单信号、相关样本和主要角度、单条内容事实、评论主题和反馈线索、创作者资料、创作者内容证据、互动记录,并标出下一步可继续追问的问题。

For broad research, summarize visible evidence separately from interpretation and organize findings by platform, content angles, audience needs, trend signals, comment themes, creator positioning, and practical next steps.

For XHS search or detail results, in every use of a returned note_url, such as final answers, display, references, storage, output, or forwarding, preserve it exactly as the full URL, including xsec_token query parameters. Do not modify, truncate, redact, mask, normalize, rebuild, or synthesize the URL from note_id; if detail note_url is null, show the note_id or say that no directly openable full link is available.

For XHS note_id, copy the complete 24-character lowercase hexadecimal ID exactly; do not pass or display only a prefix.

For comments, group observed themes before inferring sentiment or demand.

For creators, separate profile facts from content-list evidence; include Douyin short-drama series facts when the series command is used, Kuaishou work-list evidence when Kuaishou commands are used, and Weibo post-list evidence when Weibo commands are used.

For hot-search, report ranking signals separately from keyword search results.

版本历史

共 6 个版本

  • v1.0.5 Add Weibo post URL liker/repost guidance and align SkillHub copy with current CLI entrypoints. 当前
    2026-07-02 17:02 安全 安全
  • v1.0.4 更新 SocialDataX SkillHub 指引,补充 page_token 与当前场景文案。
    2026-06-27 12:37 安全 安全
  • v1.0.3 Add Weibo guidance to generated SocialDataX SkillHub entry.
    2026-06-25 14:55 安全 安全
  • v1.0.2 Add Kuaishou guidance to generated SocialDataX SkillHub entry.
    2026-06-03 19:24 安全 安全
  • v1.0.1 Add attribution URL for SocialDataX API Key guidance.
    2026-05-25 22:34 安全 安全
  • v1.0.0 Publish SkillHub aggregate SocialDataX content research assistant entry for Xiaohongshu and Douyin.
    2026-05-24 11:08 安全 安全

安全检测

腾讯云安全 (Keen)

安全,无风险
查看报告

腾讯云安全 (Sanbu)

安全,无风险
查看报告

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