Turn a product brief, campaign idea, or reference image into MaxArt-ready image and video prompt packs, shot lists, style directions, and creative variation...
Use this skill to prepare production-ready creative instructions for MaxArt.ai.
Primary site: https://maxart.ai
Workflow
Extract the brief.
Capture the goal, audience, offer, platform, format, aspect ratio, visual style, brand constraints, and CTA.
If details are missing, make a small set of explicit assumptions instead of blocking.
Pick the working mode.
Image generation from a text brief
Image transformation from an existing asset
Text-to-video concepting
Image-to-video motion direction
Multi-asset campaign pack
Produce a usable creative package.
Creative direction summary
3-5 core prompts
3-5 variation prompts
Negative constraints / exclusions
Shot list or scene list
Aspect-ratio adaptations
Hook, caption, or CTA suggestions when the request is marketing-oriented
Short production notes for what to test next in MaxArt.ai
Write prompts in a MaxArt-friendly order.
Start with subject, action, environment, composition, lighting, and style.
Keep the core prompt compact and non-contradictory.
Put optional variations in separate bullets instead of stuffing every modifier into one line.
For video concepts, describe motion, camera move, pacing, transition, and the ending frame.
Handle reference-image tasks carefully.
State what must stay fixed: identity, product shape, logo, palette, silhouette, or layout.
State what may change: background, props, texture, lighting, style, or motion.
Flag likely failure points such as warped hands, broken logos, text artifacts, or product geometry drift.
Format the final answer for immediate use.
Use this structure: Brief → Creative Direction → Prompt Set → Variations → Negative Constraints → Production Notes.
For campaign packs, group outputs by asset type or channel.
Prefer bullets over tables unless a table is clearly more readable.
Default output patterns
Single image request
Return:
one-line creative direction
3 core prompts
3 fast variations
1 negative-constraint block
1 short testing note
Image-to-video request
Return:
one-line motion concept
scene opener
camera movement
subject motion
background motion
pacing / transition note
ending frame note
2-3 variant motion directions
Campaign pack request
Return:
master visual system
hero asset prompts
supporting asset prompts
short-form video concepts
per-channel adaptations
testing matrix of what to change first
Constraints
Keep prompts concrete, visual, and renderable.
Avoid vague praise words unless they change the image.
Do not promise exact UI controls or undocumented MaxArt features.
When the request is obviously commercial, optimize for conversion clarity, not only aesthetics.
When the request is artistic, optimize for coherence and style consistency.
References
Read references/prompt-patterns.md when you need reusable prompt skeletons for ads, product shots, image-to-video, social creatives, or style transformations.